Loblaws market stores are noted for their fresh, food-focused approach to the shopping experience. Whether a free sample or helpful tip, surprises and rewards are at the core of the market value proposition often keeping shoppers at the perimeter of the store.
Center of the stores are where shopping is often predictable. Loblaws challenged BSTREET to create a memorable and rewarding experience exclusive to Loblaw Market stores that would elevate shopping beyond item and price.
The result? Market Moments – an exclusive multi-vendor, cross category and customer centric program. Part display, part value, all experience. Shoppers could discover their Moment in a series of delight, sharing and appreciation and surprise offerings that transcended price and elevated the Loblaw shopping experience.
