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SUMMER IS FOR SNACK SEAT DRIVERS!

Whether setting out for the day or planning to explore coast to coast, Mondelez snacks is riding ‘shot gun’ on fun. Paddle, pedal or pack up the tent and go! Gearing up and heading out means filling your days with snacking fun moments to remember. 

You just might win yourself the ultimate in outdoor gear. BSTREET helped to roll out the impactful creative design for retail POS, contest microsite and prize fulfillment. 

Consumers who purchased any three participating Mondelez Product will be able to enter UPC codes at snackseatdriver.com for a chance at winning their share of $50,000 summer fun prizes.

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The Grand Prize featured everything you’d need to get the most out of summer. His and hers SUPs, Mountain Bikes, and Cash to help make those road trips a little easier. Plus, daily prizes made sure shoppers would have lots of snacks on board with over 100 Coolers to be won. 

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